«It is impossible to solve the problem at the same level at which it arose». Albert Einstein (1879–1955) If you read the book to this...
Why now
Smoke and mirrors
So, we have created a more perfect car and can demonstrate its advantages to a suitable buyer. But with a product like cigarettes, there’s nothing...
The messenger is not put to death?
In July 2000, a Florida jury will issue a verdict: the tobacco industry must pay $ 145 billion in fines. This is the largest fine...
Freedom of speech
Do we unreasonably restrict freedom of speech by prohibiting visual messages that convince people to harm themselves and others? Or are we, without good reason,...
Safe cigarettes
Obviously, better cigarettes can be developed. In Canada, in addition to providing the legal way to slow suicide, cigarettes also cause 4,000 fires each year,...
Blind justice
All over the world, verbal fraud can be prosecuted. However, the level of visual literacy in society is growing, and this inspires hope. Progress gives...
Ideal storm
An “ideal storm” (a combination of extremely unfavorable circumstances) of growing visual literacy, raising awareness and combining technology makes our time ideal for using design...